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  SFGTV2    [untitled]  

    July 28, 2010
    9:33 - 10:03am PDT  

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hello, i'm ivette torres and welcome to another edition of the road to recovery. today we'll be talking about recovery and the media, addiction and treatment in entertainment and the news. joining us in our panel today are mark weber, director of communications, substance abuse and mental health services administration, u.s. department of health and human services, rockville, maryland; ron tannenbaum, president and co-founder,
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intherooms.com, fort lauderdale, florida; dr. w. douglas evans, professor and director, public health communication and marketing program, george washington university, washington, dc; sandra de castro buffington, director, hollywood health & society, usc annenberg norman lear center, beverly hills, california. the media obviously influences how people create their opinions, particularly about addiction and treatment issues in behavior health. and doug, why don't we review what we mean about media today. some time ago, marshall mcluhan said that the medium is the message and that is more true today than ever. media have proliferated and they now permeate our society. we're surrounded by it constantly 24/7

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